Chelsea Chen

Innovation Strategist, Storyteller and Change Maker.
chelseachen1991@gmail.com
+86 1857-6688-729
www.linkedin.com/in/ChiaoC
The curiosity to know the world and the passion to improve it guides my life decisions. I believe the innovation shapes the world, and the driving forces behind it is the entrepreneurship - a spirit to embrace the uncertainty and reimagine the solution.

For me, an entrepreneur is like a pathfinder who committed to find the ways to make the current situation get closer to the ideal situation and make a change. Owing to this belief, I have joined several promising startups in Taiwan and China where I involved in the whole process of initiating an idea, building products, developing strategies and exploring the international market. With an entrepreneurial personality and experience, I'm good at discovering problems, analyzing contextual information to gain insights and inspire others through storytelling to take actions for change.

Expertise

Entrepreneurial Thinking

Had started TEDxTainan from scratch and worked in several startups, I am fully able to see the big picture and proactively escalate challenges to the success in an ambiguous and dynamic environment.

Strategical Analysis

With full experience of taking an idea from theory and analysis into a market launch, I am able to turn multiple data into meaningful insights and actionable strategies for the company.

Leadership

Demonstrated strong leadership ability by inspiring and developing others, making sound decisions and managing changes effectively during several leadership experience.

Storytelling

Developed a compelling storytelling ability from curating TEDx events and showed effective communication skills during the team leader and business development experience.

Cross-disciplinary Teamwork

Had extensive experience in leading and closely collaborating with cross-functional and cross-cultural team members while I worked in TEDx, YEF and Seeed.

Project Management

Had rich experience in allocating resources to reach targets and managing multiple or even conflicting priorities simultaneously.

My Experience

International Business Development Manager
Seeed Studio
Shenzhen, China | 2016-2017

/ The world's top 3 open-source hardware facilitator for makers to grow their ideas into products. /

- Represented Seeed IoT team to facilitate strategic partnership and sign Collaboration Agreement and Statement of Work with Microsoft AI & IoT Department.
- Fostered business cooperation with ARTIK IoT Team of Samsung Strategy and Innovation Center as well as Brillio Team of Google Developer Progam.
- Developed 24 new clients, 7 new business that generated 119% of sales increase.

Marketing Lead
Zillians
Taipei, Taiwan | 2015

/ An early-stage startup specialized in cloud computing and built the world's first smart pet care product with AI technology. /

- Led a team of 3 to build brand awareness, develop marketing strategies and maintain customer relationships.
- Set marketing strategies for a new product launch and got the new product be showcased at TechCrunch Disrupt SF and be reported by 50+ international media.
- Approached and built business relationships with potential partners including NIFTY and Nestlé Japan.

Executive Assistant to CEO
Zillians
Taipei, Taiwan | 2013-2015

/ An early-stage startup specialized in cloud computing and built the world's first smart pet care product with AI technology. /

- Worked alongside CEO to develop and implement the business strategy concerning product development, marketing, recruitment and operations.
- Helped CEO & COO to build nimble organizations through strong culture, great talent and efficient system development.
- Facilitated the Series A fundraising and travelled among US, Taiwan and China to build investor relations.
- Led crowdfunding campaign for new product to achieve 241% of the target, earn 200+ international media reports and become the most successful crowdfunding project within related category at that time.

Co-Ffounder and Co-Curator
TEDxTainan
Tainan, Taiwan | 2010-2013

/ One of the largest TEDx event organized in Taiwan, spreading the story of Tainan with its rich tradition and culture depth. /

- Co-Founded TEDxTainan from scratch, recruit 30+ members to carry out organizational operations, build brand awareness, raise funds and curate TEDx annual conferences.
- Co-curated 4+ annual events with over 1500+ attendees in total during 2010-2013.
- Hosted 10+ medium-sized events "TEDxSalon" with over 300+ attendees in total.
- Led a team of 6 to reach fundraising target of $300K TWD from several sponsors including Volvo, Rotaract Club Of Tainan and Tainan City Government.

Team Leader & Oversea Delegate
Young Entrepreneurs of the Future
Taipei, Taiwan | 2013

/ A entrepreneurial education program envisions to cultivate future leaders with an international perspective and entrepreneurial spirit of integrity. /

- Led a team of 11 to uncover business opportunities, conduct market research, build prototypes and propose innovative business plan to win the elevator pitch contest.
- Got selected as the oversea delegate from 1000+ applicants to visit innovation hubs, leading companies and top universities in Bay Area and Boston.

Bachelor of Business Administration
National Cheng-Kung University
Tainan, Taiwan | 2009-2013

Extracurricular Activities:
- International Service Director of Rotaract Club of NCKU
- Vice Executive Officer of International Student Association
- Marketing Planner of Center for Technologies of Ubiquitous Computing and Humanity

Intern at Content Marketing Team
Womany
Taipei, Taiwan | 2012

/ The first women-oriented media company in Asia to serve as a platform for women to share ideas and advice regarding their lives, careers, creative aspirations, and gender issues. /

- Increase engagement on social media through innovative use of content.
- Made proposal for the new website launch.

Intern at Department of Marketing & Consumer Sales
Intel Asia Ltd.
Taipei, Taiwan | 2011

/ As one of the world's highest valued semiconductor chip makers, Intel fosters the rapid growth of the PC industry and keep leading the industries by inventing at the boundaries of technology. /

- Conducted market research and designed marketing plans targeting young generations to increase brand recognition and preference.
- Conducted post-campaign analysis based on customer survey and presented recommendations for future marketing strategies.

More About Me

The curiosity to know the world and the passion to improve it guides my life decisions. I believe innovation shapes the world, and the driving forces behind it is the entrepreneurship - a spirit to embrace the uncertainty and reimagine the solution. 

With the vision of shaping a sustainable future, I currently devote myself to ArcheX, a food, digital and business innovation firm led by a IDEO alumnus in Shanghai, where I help visionary food companies to foster business growth and digital transformation. With a strong balance between analytical and creative thinking, I leverage my strategic expertise and entrepreneurial background to apply innovative principles to business design initiatives. 

Previously, I served as a core member of several from-early-to-growth-stage startups in China and Taiwan, where I involved in the whole product development process from conception, production to market launch and cultivated a holistic view of how business systems work. I helped our companies to identify business opportunities, established growth strategies and developed new markets.

My entrepreneurship has nurtured since the college, where I was honored to be selected as the oversea delegate of Young Entrepreneurs of the Future program and got the opportunity to visit several innovation hubs and leading companies in Bay Area and Boston. Back in 2010, I co-curated TEDxTainan to build a vibrant change-makers community in Tainan, the most historical city of Taiwan.

I believe today's changing world requires different talents - ones that see connection of diverse fields to uncover opportunities. People must connect together to build the future we want.

Feel free to give me a holler at chelseachen1991 (at) gmail.com